Here’s a well known fact of life: gym bags kinda suck. They’re either pink, too big, too small, have crazy straps or…are pink. You’ve probably been thinking how annoying it is that your regular bag can’t double up as a gym bag. Look no further, amigos. Just in time for that massive sporting event that’s happening in London over the next few weeks, Knomo, makers of all things awesome in accessories land, have come out with this bad boy you see pictured above; the Olympia. Head out to London 2012 with this and there’ll be no doubt where your support lies.

Show your support for Team GB with a gym bag in our national colours. There’s a compartment in there for your iPad, an external slip pocket for easy access to your documents, keys etc. Basically, it’s way more stylish than that pink monstrosity you’ve been lumping around.

Head to the gym in style.

For more info, check out the Knomo website.